Category Archives: Partners

Cybermo

The Challenge:

IT and mobile security specialists Cybermo were looking to diversify their business and explore a new revenue stream. The new division had already signed up 28 customers and has secured a healthy pipeline of energy business.

The Solution:

Through Fidelity Energy’s simple and easy to use portal Cybermo have been able to successfully offer energy solutions to their existing telecoms and IT customers, plus new businesses within the manufacturing sector, care homes and serviced offices. This new division of the business has so far made over £15k in profit and secured a pipeline of energy business of around £100k.

Testimonial:

Matt Boyce

Director, Cybermo
We’ve been trading for over 15 years as a fully independent mobile provider, specialist SME provider for IT security, Microsoft partner and partner of Fortinet security products distributor Exclusive Networks. Our aim is to secure businesses against constantly evolving threats easily and affordably. When Fidelity came and presented the proposition to us the attraction was clear. Energy provided us with another revenue stream, it was easy to administer and set-up and ultimately made the customers more ‘sticky’. Also, it was very easy to get going. We have a dedicated Fidelity Energy account manager who is superb, the Fidelity portal is very easy to use and we are now self-sufficient with processing quotes. We are slightly different and aim to be a solution type provider for energy so we monitor the raw material prices and produce reports each week. Ultimately we are more informed than the major suppliers, which is a key differentiator for us. In the main, customers have been receptive because of how we pitch it and Fidelity allow us to be fully independent with the suppliers which is a great benefit. Selling energy is a great opportunity; it’s a very transactional model, the customers ultimately sign with the supplier such as British Gas, so they still have the security of a big supplier but the customer care of a dedicated company with a face. Anyone with a customer base should speak to Fidelity.

JDnetworks

JDnetworks taps into the energy goldmine

As a privately owned, independent company, Leeds based telecoms broker JDnetworks prides itself on offering completely impartial advice and tailoring the best available package for its customer’s individual requirements.

The ‘trusted relationships’ it has built with customers means that adding Energy to its portfolio of services alongside Fidelity Energy was a ‘no brainer’ according to Associate Director James Sweaton.

When we read about Fidelity Energy in Comms Dealer, we made a call and within a couple of days we were signed up. It was attractive to us because they offered us an attractive commission structure and set up assistance and on-going support, which was perfect for JD Networks who have never tried the energy market.”

Within days the JD directors had set up a separate company JDenergy Ltd (www.jdenergy.uk) and their sales staff now have two discussion points with both old and new customers and Sweaton explained: “We have a good balance of both new and existing customers who we are offering this service to, we have a telesales team who push both telecoms and energy and on most occasions we try sell both products together.

“We certainly find energy easy to sell, especially to existing customers who we already have a relationship with. We find that the customer just wants a good saving and proactive account management. We find that the majority of customers are happy to change, Unlike telecoms there is only one type of gas and electricity so if they are happy with us then they will switch.

Since becoming a Fidelity Energy partner just under a year ago JDEnergy has provided quotes for around 150 businesses and in the past year alone has netted over 20 new customers.

But this is just the tip of the iceberg according to Sweaton.

“I think the opportunity is massive; it goes hand in hand with our telecoms model as JDnetworks is about reviewing billing and offering reducing costs. Most of the time we ask for energy bills as part of credit checks so offering reduced energy costs is a great way to increase revenue.”

Want to explore an alternative way of boosting your company’s turnover? Contact us on 0800 48 48 00 or email partners@fidelity-energy.co.uk.

Uniq2u

Poor support from the major energy companies is providing a unique opportunity for mobile comms specialist ‘Uniq2u’.

The Staffordshire based reseller has strategic partnerships with key comms suppliers to deliver the solutions customers need with a service wrap which they claim is second to none. Now, alongside Fidelity Energy, the company has added energy to its portfolio and director Gareth Jenkins has been bowled over by the response to date.

“The Uniq2u customer offer is simple. SME businesses rely on their telecoms as much as corporate customers but are unable to get the same service direct from the networks. Our customers choose to work with us rather than one of the large networks directly and the same applies to the supply of energy. They are fed up with the service provided by the big energy customers and value the personal support we provide.

“As with most telecoms companies, time is a limited resource. The Fidelity Energy offering requires no additional overhead or operational impact. All my customers were already buying energy and the ability to manage their requirements and costs more effectively than they could themselves seemed like a win-win scenario. Weve already seen success in 2016 and are looking to grow the Energy offering at Uniq2u over the next year as we see this as a bolt on for current customers and the products we are already managing for them.”

Jenkins is impressed with how quickly he has been able to start offering energy services and values the support Fidelity Energy provides.

“Following an initial meeting, Fidelity Energy offered a full white labelled marketing suite along with sales support and inside industry tips. Fidelity Energy manage all operational and regulatory requirements so we can focus on our customers. Initially we worked with existing customers, but we have found that energy can be a great first product to sell to a new customer due to a short sales cycle and the instant benefits.

“For most customers once they are open to a review the process is very simple. For anything outside the norm Fidelity Energy are on hand to give full support the product offering to ensure the customer journey is a smooth one.”

The Uniq2u team have not yet come across any customers cautious about changing their energy supplier and Jenkins says he can now confidently address larger energy opportunities.

“Most of our customers had never reviewed their energy and they were glad when I could offer a review of over 20 suppliers in the market and give them a multiple forward procurement strategy with Fidelity Energy. We are working through the range of customers we currently have as well as focusing on large consumers of power and multi-sites as Fidelity Energy has some unique offerings in these areas.”

Fidelity Energy can help your business sell energy to your clients, call us on 08000 48 48 00 or email us at partners@fidelity-energy.co.uk. We would be delighted to hear from you.

Utilities for Business

IT and mobile security specialist Cybermo is the latest ICT channel business to add energy services to its portfolio alongside Fidelity Energy.

The Winchester based company has set up a new division – Utilities for Business – and is now successfully offering energy solutions to its existing telecoms and IT customers, plus new businesses within the manufacturing sector, care homes and serviced offices.

The new division had already made over £15k in profit and has secured a pipeline of energy business of around £100k.

“We were formerly Opus Telecom, a Unify partner and sold the telecoms base to NIX communications in the summer”, said Director Matt Boyce.

“We’ve been trading for over 15 years as a fully independent mobile provider, specialist SME security provider for IT security, Microsoft partner and partner of Fortinet security products distributor Exclusive Networks. Our aim is to secure businesses against constantly evolving threats easily and affordably.”

So why has the company decided to move into energy supply?

“I can see why some telecoms or IT companies would be cautious to diversify, but if you do not diversify as a business then youre not moving forward and its down to how it is pitched. Fidelity provide all the tools to make it easy. We first heard about them in a magazine feature and we knew their MD John Haw from his Gamma days. When John came and presented the proposition to us the attraction was clear. Energy provided us with another revenue stream, it was easy to administer and set-up and ultimately made the customers more ‘sticky’.

“Also, it was very easy to get going. We have a dedicated Fidelity Energy account manager who is superb, the Fidelity portal is very easy to use and we are now self-sufficient with processing quotes.”

Boyce says Utilities for Business is aiming to be ahead of the curve in giving customers the best possible energy deals.

“We are slightly different and aim to be a solution type provider for energy so we monitor the raw material prices and produce reports each week. Ultimately, we are more informed than the major suppliers which is a key differentiator for us. In the main, customers have been receptive because of how we pitch it and Fidelity allow us to be fully independent with the suppliers which is a great benefit.

“Selling energy is a great opportunity; its a very transactional model and the customers ultimately sign a with the supplier such as British Gas, so they still have the security of big supplier but the customer care of a dedicated company with a face. Anyone with a customer base should speak to Fidelity, added Boyce.

Fidelity Energy can help your business sell energy to your clients, call us on 08000 48 48 00 or email us at partners@fidelity-energy.co.uk. We would be delighted to hear from you.

360 Group

Energy is turning full circle for 360

Cambridgeshire based reseller 360 Group has warned comms and IT providers to start selling energy to customers before energy brokers move into their territories.

“If you aren’t selling energy to your customers, someone else is and you are leaving the door open for an energy broker to walk in and review their comms as well”, said Group Managing Director Russell Davis, who is now successfully selling energy services to his customers alongside Fidelity Energy.

Davis also believes ICT solutions providers should bear in mind the reputation they have built for quality of service when considering adding energy supply to their portfolios.

“We are utilising our current relationships and trading energy under our trusted name and brand as energy companies get such bad press for the service they offer. We are used to winning through effort and knowledge of our market. We are inspired to maximise our efforts. Everything we do, we do well.”

360 have solid experience of embracing new technologies and their services now encompass a full unified communications suite complemented by IT services and a growing IoT (internet of Things) division.

When exploring the energy opportunity Davis was pleased to re-engage with Fidelity Energy MD John Haw, who he knew well from his previous Managing Director role at Gamma.

“John understands we have a loyal customer base who trust 360 Group. Utilities are required by all our customers and I know we have a better relationship with them than their current energy supplier and with Fidelity Energy’s commercials and sales support we have been able to offer a compelling service to our customer base.

“We have done well to date and we are building on the success month-on-month as our experience with energy grows and we are better equipped within the market place. I am confident that we will have a successful energy arm in 2017

“Fidelity offers full support on every opportunity so all we do is get the bills and they advise from there. We are now at the point where we can self-serve through their portal, but Fidelity are always on hand to help if needs be. Fidelity also offer full sales support and now with a fully integrated E-signature option on their portal you can add a customer, credit check them, get quotes from 20 suppliers, and receive an e-signed contract within 10 minutes compared to the standard 1-2 day turnaround from most brokers.”

Find out how Fidelity Energy can help your business sell energy to your clients, call us on 08000 48 48 00 or email us at partners@fidelity-energy.co.uk. We would be delighted to hear from you.